A YouTuber who goes by Pretty Pastel Please has claimed that brands pay influencers to share negative reviews of competitor products. Moreover, Pastel also notes that influencers often don’t disclose when their posts and videos are sponsored or not. 
Let the drama unfold.

A YouTuber Claims Beauty Brands Pay Influencers For Bad Reviews - 68A YouTuber Claims Beauty Brands Pay Influencers For Bad Reviews - 75A YouTuber Claims Beauty Brands Pay Influencers For Bad Reviews - 25