But it’s not enough. The fashion industry is rapidly changing — more women are demanding plus-size clothing, but over and over again, designers refuse to adapt. And we’ve got the receipts.
Based on actual stats from fashion brands, designers, and body-positivity activists, here are eight maddening facts about the fashion industry that prove it isn’t keeping up with body positivity.
“Research shows that the retail market for plus-size women has grown 17% since 2003 and continues to grow,” she added. Which means that most brands are so stubborn and elitist that they’d rather take a hit, financially, than serve an unmet market of plus-size women.
“Only 8.5% of dresses on Nordstrom.com in May were plus-size,” Gunn wrote. “At J.C. Penney’s website, it was 16%; Nike.com had a mere five items — total.”
And some stores, like H&M, which tote themselves as body-inclusive shopping havens, are actually pulling their plus-size products from racks entirely.
This comes from a survey conducted by ModCloth, which offers a pretty decent selection of plus-size options.
More than 80% of plus-size women said they’d spend more if they had more clothing options in their size, according to the survey; almost 90% said they’d buy more if they had trendier options.
Another 34% of those surveyed said they wear unisex clothing (which includes “a free and/or cotton t-shirt from an event”) for the same reasons.
“First it was women so thin that they surely had eating disorders,” he wrote. “After an outcry, the industry responded by putting young teens on the runway, girls who had yet to exit puberty. More outrage.”
As of this year, students at the world-renowned Parsons School of Design still had to petition the school to get more plus-size mannequins in its classes.
“We all know real change starts with education,” she said.
“I’ve never seen such hideous clothes in my life,” Gunn wrote. Patronizing plus-size women with clothes that NO woman would want to wear is not inclusivity; it’s condescension. If we want to see the industry change for the better, designers have to start taking that change seriously.
title: “8 Infuriating Facts About Plus Size Fashion” ShowToc: true date: “2024-09-08” author: “Thomas Perez”
But it’s not enough. The fashion industry is rapidly changing — more women are demanding plus-size clothing, but over and over again, designers refuse to adapt. And we’ve got the receipts.
Based on actual stats from fashion brands, designers, and body-positivity activists, here are eight maddening facts about the fashion industry that prove it isn’t keeping up with body positivity.
“Research shows that the retail market for plus-size women has grown 17% since 2003 and continues to grow,” she added. Which means that most brands are so stubborn and elitist that they’d rather take a hit, financially, than serve an unmet market of plus-size women.
“Only 8.5% of dresses on Nordstrom.com in May were plus-size,” Gunn wrote. “At J.C. Penney’s website, it was 16%; Nike.com had a mere five items — total.”
And some stores, like H&M, which tote themselves as body-inclusive shopping havens, are actually pulling their plus-size products from racks entirely.
This comes from a survey conducted by ModCloth, which offers a pretty decent selection of plus-size options.
More than 80% of plus-size women said they’d spend more if they had more clothing options in their size, according to the survey; almost 90% said they’d buy more if they had trendier options.
Another 34% of those surveyed said they wear unisex clothing (which includes “a free and/or cotton t-shirt from an event”) for the same reasons.
“First it was women so thin that they surely had eating disorders,” he wrote. “After an outcry, the industry responded by putting young teens on the runway, girls who had yet to exit puberty. More outrage.”
As of this year, students at the world-renowned Parsons School of Design still had to petition the school to get more plus-size mannequins in its classes.
“We all know real change starts with education,” she said.
“I’ve never seen such hideous clothes in my life,” Gunn wrote. Patronizing plus-size women with clothes that NO woman would want to wear is not inclusivity; it’s condescension. If we want to see the industry change for the better, designers have to start taking that change seriously.
title: “8 Infuriating Facts About Plus Size Fashion” ShowToc: true date: “2024-09-15” author: “Chris Kelly”
But it’s not enough. The fashion industry is rapidly changing — more women are demanding plus-size clothing, but over and over again, designers refuse to adapt. And we’ve got the receipts.
Based on actual stats from fashion brands, designers, and body-positivity activists, here are eight maddening facts about the fashion industry that prove it isn’t keeping up with body positivity.
“Research shows that the retail market for plus-size women has grown 17% since 2003 and continues to grow,” she added. Which means that most brands are so stubborn and elitist that they’d rather take a hit, financially, than serve an unmet market of plus-size women.
“Only 8.5% of dresses on Nordstrom.com in May were plus-size,” Gunn wrote. “At J.C. Penney’s website, it was 16%; Nike.com had a mere five items — total.”
And some stores, like H&M, which tote themselves as body-inclusive shopping havens, are actually pulling their plus-size products from racks entirely.
This comes from a survey conducted by ModCloth, which offers a pretty decent selection of plus-size options.
More than 80% of plus-size women said they’d spend more if they had more clothing options in their size, according to the survey; almost 90% said they’d buy more if they had trendier options.
Another 34% of those surveyed said they wear unisex clothing (which includes “a free and/or cotton t-shirt from an event”) for the same reasons.
“First it was women so thin that they surely had eating disorders,” he wrote. “After an outcry, the industry responded by putting young teens on the runway, girls who had yet to exit puberty. More outrage.”
As of this year, students at the world-renowned Parsons School of Design still had to petition the school to get more plus-size mannequins in its classes.
“We all know real change starts with education,” she said.
“I’ve never seen such hideous clothes in my life,” Gunn wrote. Patronizing plus-size women with clothes that NO woman would want to wear is not inclusivity; it’s condescension. If we want to see the industry change for the better, designers have to start taking that change seriously.
